{"id":1280,"date":"2025-11-12T13:37:53","date_gmt":"2025-11-12T13:37:53","guid":{"rendered":"https:\/\/1stedition.net\/blog\/?p=1280"},"modified":"2025-12-26T13:00:07","modified_gmt":"2025-12-26T13:00:07","slug":"b-15","status":"publish","type":"post","link":"https:\/\/1stedition.net\/blog\/2025\/b-15\/","title":{"rendered":"First Edition Identification: B-15 Book Of Riddles"},"content":{"rendered":"<p><head>\n<link type=\"text\/css\" rel=\"stylesheet\" media=\"screen and (min-width: 780px)\" href=\"https:\/\/1stedition.net\/css\/1stedition+780.css\">\n<link type=\"text\/css\" rel=\"stylesheet\" media=\"screen and (max-width: 780px)\" href=\"https:\/\/1stedition.net\/css\/1stedition-780.css\">\n<\/head><\/p>\n<div class=\"wordscontent\">\n<h2>First Edition Identification<\/h2>\n<h2>Dr. Seuss Beginner Books B-15<\/h2>\n<h2> 1960 Bennett Cerf&#8217;s Book of Riddles<\/h2>\n<h3> 1960 B-15 Bennett Cerf&#8217;s Book of Riddles<\/h3>\n<p>Bennett Cerf. Roy McKie (Illustrator). <b><i>Bennett Cerf&#8217;s Book of Riddles<\/i><\/b>. New York. Beginner Books:  1960. <\/p>\n<p><b> Pages#:  <\/b>64 pages. <\/p>\n<p><b> Book Description:  <\/b>Color illustrated boards wrapped in matching dust jacket. The 15th book in the Beginner Book series, written specifically to help children learn to read while simultaneously engaging and entertaining them. A book of riddles by humorist Bennett Cerf (President of Random House). Told using only 203 different words. One of the &#8216;All-Time Bestselling Children&#8217;s Books&#8217; according to : Early book in ground breaking Beginner Books series, which changed the way children learned to read in America. Embraced by the public for 64 years with millions of copies sold. The 13th bestselling children&#8217;s hardback of all-time according to <a href=\"https:\/\/www.publishersweekly.com\/pw\/by-topic\/childrens\/childrens-industry-news\/article\/28595-all-time-bestselling-children-s-books.html\">Publisher&#8217;s Weekly<\/a>.<\/p>\n<p><b> Pagination:  <\/b>Front fixed and free endpapers illustrated in color; [i] title and copyright; [ii] blank; 3-64 story; back free and fixed endpaper illustrated in color. <\/p>\n<h3> Collectibility Context  <\/h3>\n<p>The first edition book in its original first edition DJ is a Very Collectible: Early book in ground breaking Beginner Books series, which changed the way children learned to read in America. Embraced by the public for 64 years with millions of copies sold. Made Publisher&#8217;s Weekly hardback list of <a href=\"https:\/\/www.publishersweekly.com\/pw\/by-topic\/childrens\/childrens-industry-news\/article\/28595-all-time-bestselling-children-s-books.html\">All-Time Bestselling Children&#8217;s Books<\/a>. Bennett Cerf was a humorist who appeared on the TV show &#8216;What&#8217;s My Line?&#8217; for 17 years, and was the President of Random House. McKie illustrated over 30 children&#8217;s books. Little pop culture appeal.<\/p>\n<p>The Collectibility of a first edition American picturebook is comprised of specific factors, as explained in detail at <a href=\"https:\/\/1stedition.net\/?pg=\/factors\/index.\">Factors Affecting Collectibility<\/a>.<\/p>\n<table border=\"1\">\n<thead>\n<tr>\n<th style=\"color: white; background-color: black; font-size: 2.5vmin; font-family: Helvetica, sans-serif;\">Scarcity<\/th>\n<th style=\"color: white; background-color: black; font-size: 2.5vmin; font-family: Helvetica, sans-serif;\">Collect ibility<\/th>\n<th style=\"color: white; background-color: black; font-size: 2.5vmin; font-family: Helvetica, sans-serif;\">Illust.<\/th>\n<th style=\"color: white; background-color: black; font-size: 2.5vmin; font-family: Helvetica, sans-serif;\">1st Early Late<\/th>\n<th style=\"color: white; background-color: black; font-size: 2.5vmin; font-family: Helvetica, sans-serif;\">Author<\/th>\n<th style=\"color: white; background-color: black; font-size: 2.5vmin; font-family: Helvetica, sans-serif;\">Awards<\/th>\n<th style=\"color: white; background-color: black; font-size: 2.5vmin; font-family: Helvetica, sans-serif;\">Pop Culture<\/th>\n<th style=\"color: white; background-color: black; font-size: 2.5vmin; font-family: Helvetica, sans-serif;\">Copies Sold<\/th>\n<th style=\"color: white; background-color: black; font-size: 2.5vmin; font-family: Helvetica, sans-serif;\">Fran chise<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"font-weight: bold; text-align: center; font-size: 2.5vmin; font-family: Arial, sans-serif;\">8<\/td>\n<td style=\"font-weight: bold; text-align: center; font-size: 2.5vmin; font-family: Arial, sans-serif;\">7<\/td>\n<td style=\"font-weight: bold; text-align: center; font-size: 2.5vmin; font-family: Arial, sans-serif;\">8<\/td>\n<td style=\"font-weight: bold; text-align: center; font-size: 2.5vmin; font-family: Arial, sans-serif;\">8<\/td>\n<td style=\"font-weight: bold; text-align: center; font-size: 2.5vmin; font-family: Arial, sans-serif;\">7<\/td>\n<td style=\"font-weight: bold; text-align: center; font-size: 2.5vmin; font-family: Arial, sans-serif;\">2<\/td>\n<td style=\"font-weight: bold; text-align: center; font-size: 2.5vmin; font-family: Arial, sans-serif;\">2<\/td>\n<td style=\"font-weight: bold; text-align: center; font-size: 2.5vmin; font-family: Arial, sans-serif;\">10<\/td>\n<td style=\"font-weight: bold; text-align: center; font-size: 2.5vmin; font-family: Arial, sans-serif;\">10<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3> Scarcity Context  <\/h3>\n<p>The first edition book in its original first edition DJ is Scarce: There were no first editions found in the March 2024 survey. This first edition is scarce, not rare, just that the market price is too low for copies to surface. And for one of the bestselling children&#8217;s book of all time!<FN Ibid.><\/p>\n<h3>First Edition Book &#038; Dust Jacket Descriptions<\/h3>\n<p><a href=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-BF.jpg\"><img decoding=\"async\" src=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-BF.jpg\" style=\"float: right; width: 20%; height: auto; margin: 10px\"><\/a><b> Book Front:  <\/b>Bound in glossy gray paper covered boards with color illustration. &#8220;BENNETT CERF&#8217;S [red text in white box] \/ BOOK OF \/ Riddles \/ WITH DRAWINGS BY \/ Roy McKie [cursive]&#8221;<\/p>\n<p>Note: Click on any of the book&#8217;s images to see at larger scale.<\/p>\n<div style=\"clear: both\"><\/div>\n<\/p>\n<p><a href=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-BB.jpg\"><img decoding=\"async\" src=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-BB.jpg\" style=\"float: right; width: 20%; height: auto; margin: 10px\"><\/a><b> Book Back:  <\/b>Bound in gray paper covered boards. Blank with no illustration or text.<\/p>\n<div style=\"clear: both\"><\/div>\n<\/p>\n<p><b> Book Spine:  <\/b>&#8220;[BB logo] BEGINNER BOOKS [black horizontal text] BENNETT CERF&#8217;S BOOK OFf Riddles        B-15 [black horizontal text]&#8221;<\/p>\n<p><a href=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-TP.jpg\"><img decoding=\"async\" src=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-TP.jpg\" style=\"float: right; width: 20%; height: auto; margin: 10px\"><\/a><b> Title Page:  <\/b>[illustration] \/ &#8220;Bennett Cerf&#8217;s \/ Book of \/ Riddles \/  Illustrated by Roy McKie \/ BEGINNER BOOKS, INC. \/ DISTRIBUTED BY RANDOM HOUSE \/ [eight line copyright statement]&#8221;<\/p>\n<div style=\"clear: both\"><\/div>\n<\/p>\n<p><b> Copyright:  <\/b>&#8220;(c) Copyright 1960 by Bennett Cerf \/ All rights reserved under International and \/ Pan-American Copyright Conventions. Published \/ in New York by Beginner Books, Inc., and \/ simultaneously in Toronto, Canada, by Random \/ House of Canada, Limited. Library of Congress \/ Catalog Card Number:  Manufactured in the United States of America.&#8221; Note lack of LCCN.<\/p>\n<p><a href=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-CP.jpg\"><img decoding=\"async\" src=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-CP.jpg\" class=\"middle\"; style= \"width: 40%\"><\/a><\/p>\n<p><a href=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-DF.jpg\"><img decoding=\"async\" src=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-DF.jpg\" style=\"float: right; width: 20%; height: auto; margin: 10px\"><\/a><b> DJ Front:  <\/b>Color illustration matching Book Front. With added Beginner Books logo. &#8220;BENNETT CERF&#8217;S [red text in white box] \/ [Beginner Book logo top right] \/ BOOK OF \/ Riddles \/ WITH DRAWINGS BY \/ Roy McKie [cursive]&#8221;<\/p>\n<div style=\"clear: both\"><\/div>\n<\/p>\n<p><a href=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-DB.jpg\"><img decoding=\"async\" src=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-DB.jpg\" style=\"float: right; width: 20%; height: auto; margin: 10px\"><\/a><b> DJ Back:  <\/b>Beginner Books DJ Back &#8216;F&#8217;: 1960 18 Titles<\/p>\n<p>&#8220;[Cat In The Hat illustration top left] \/ I can read them \/ all by myself! \/ ELEMENTARY EDUCATORS from all over the country &#8230; [&#8230; paragraph] \/ REMEDIAL READING SPECIALISTS have acclaimed&#8230; [&#8230; paragraph] \/ Books for Beginners (Average Reading Vocabulary &#8211; 210 words) \/ [list of 15 BB titles starting with THE CAT IN THE HAT to THE KINGS WISH &#038; OTHER STORIES] \/ for BEGINNING Beginners \/ 50 word vocabulary          100 word vocabulary          100 word vocabulary \/ GREEN EGGS AND HAM        PUT ME IN THE ZOO        ARE YOU MY MOTHER? \/ DR. SEUSS          ROBERT LOPSHIRE          P. D. EASTMAN \/ Beginner Books, Inc. \/ DISTRIBUTED BY RANDOM HOUSE, 457 MADISON AVE. NEW YORK 22, N.Y.&#8221;<\/p>\n<div style=\"clear: both\"><\/div>\n<\/p>\n<p><b> DJ Spine:  <\/b>&#8220;[BB logo] BEGINNER BOOKS [black horizontal text] BENNETT CERF&#8217;S BOOK OFf Riddles        B-15 [black horizontal text]&#8221;<\/p>\n<p><b> DJ Price:  <\/b>195\/195<\/p>\n<p><a href=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-FF.jpg\"><img decoding=\"async\" src=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-FF.jpg\" style=\"float: right; width: 12%; height: auto; margin: 10px\"><\/a><b> DJ Flap Front:  <\/b>&#8220;195\/195 [top right] \/ [illustration] \/ BENNETT CERF&#8217;S \/ BOOK OF \/ Riddles \/ All children love riddles. \/ But younger children, unfortu- &#8230; [&#8230; paragraph] \/ The words have always been \/ too difficult \/ So &#8230; Bennett Cerf has put to- &#8230; [&#8230;paragraph] \/ (*To be exact: Mr. Cerf \/ has used only 203 \/ different words.) \/ RIDDLE-ICULOUSLY ILLUSTRATED \/ by the \/ Celebrated Roy McKie&#8221;<\/p>\n<div style=\"clear: both\"><\/div>\n<\/p>\n<p><a href=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-FB.jpg\"><img decoding=\"async\" src=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15-FB.jpg\" style=\"float: right; width: 12%; height: auto; margin: 10px\"><\/a><b> DJ Flap Back:  <\/b>&#8220;[Drawing of Bennett Cerf]\/ [Two paragraph Bennett Cerf biography] \/ [Caricature of Roy McKie] \/ [One paragraph Roy McKie biography]&#8221;<\/p>\n<div style=\"clear: both\"><\/div>\n<\/p>\n<h3> First Edition Identification  <\/h3>\n<p>First edition book states &#8220;Distributed by Random House&#8221; on the title\/copyright page and has &#8216;B-15&#8217; on the spine.<\/p>\n<p>First edition dust jacket is Beginner Books 1960 DJ &#8216;F&#8217; (See <a href=\"https:\/\/1stedition.net\/?pg=\/beginnerbooks\/beginnerbooksbacks\" alt=\"First Edition Identification Dr. Seuss Beginner Books\">Beginner Books Dust Jacket Backs<\/a> from Chapter 52 of the <a href=\"https:\/\/www.amazon.com\/dp\/0977939421\/\" alt=\"First Edition Identification Dr. Seuss Beginner Books\"><i>First Edition Identification Guide: Beginner Books<\/i><\/a>) with 18 titles listed and &#8220;Distributed by Random House&#8217; with &#8216;B-15&#8217; on the DJ spine.<\/p>\n<h3> Second Printings and Later  <\/h3>\n<p>Second printing book is identical to first printing.<\/p>\n<p>Second printing dust jacket is 1960 &#8216;F&#8217; version &#8216;c&#8217; with &#8220;DIVISION OF RANDOM HOUSE&#8221;. See <a href=\"https:\/\/1stedition.net\/?pg=\/beginnerbooks\/beginnerbooksbacks\" alt=\"First Edition Identification Dr. Seuss Beginner Books\">Beginner Books Dust Jacket Backs<\/a> from Chapter 52 of the <a href=\"https:\/\/www.amazon.com\/dp\/0977939421\/\" alt=\"First Edition Identification Dr. Seuss Beginner Books\"><i>First Edition Identification Guide: Beginner Books<\/i><\/a><\/p>\n<p>Third printing book copyright states &#8220;A Division of Random House, Inc&#8221;.<\/p>\n<p>BB-15 Book of Riddles Third Printing &#8220;A Division of Random House&#8221; \\ <\/p>\n<p><a href=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15b-CP.jpg\"><img decoding=\"async\" src=\"https:\/\/1stedition.net\/ssl\/Images\/beginnerbooks\/BB-15b-CP.jpg\" class=\"middle\"; style= \"width: 40%\"><\/a><\/p>\n<p>Third printing dust jacket is 1960 &#8216;F&#8217; version &#8216;c&#8217; with &#8220;DIVISION OF RANDOM HOUSE&#8221;.<\/p>\n<div style=\"clear: both\"> <\/div>\n<hr noshade='noshade' size='5' width='50%' \/>\n<p><p>See <a href=\"https:\/\/1stedition.net\/?pg=\/beginnerbooks\/beginnerbooksfronts\" alt=\"First Edition Identification Dr. Seuss Beginner Books\">First Fifty Beginner Books<\/a> for first edition identification of the first 50 Beginner Books.<\/p>\n<p>See <a href=\"https:\/\/1stedition.net\/?pg=\/beginnerbooks\/beginnerbooksbacks\" alt=\"First Edition Identification Dr. Seuss Beginner Books\">Beginner Books Dust Jacket Backs<\/a>  to see the chronological sequence of the Beginner Books dust jackets.<\/p>\n<p>All of this information is sourced from the <a href=\"https:\/\/www.amazon.com\/dp\/0977939421\/\" alt=\"First Edition Identification Dr. Seuss Beginner Books\"><i>First Edition Identification Guide: Beginner Books<\/i><\/a> (2024, Flying Moose Books), by Stan Zielinski.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>First Edition Identification Dr. Seuss Beginner Books B-15 1960 Bennett Cerf&#8217;s Book of Riddles 1960 B-15 Bennett Cerf&#8217;s Book of Riddles Bennett Cerf. Roy McKie (Illustrator). Bennett Cerf&#8217;s Book of Riddles. New York. Beginner Books: 1960. Pages#: 64 pages. Book Description: Color illustrated boards wrapped in matching dust jacket. The 15th book in the Beginner &#8230; <a title=\"First Edition Identification: B-15 Book Of Riddles\" class=\"read-more\" href=\"https:\/\/1stedition.net\/blog\/2025\/b-15\/\" aria-label=\"Read more about First Edition Identification: B-15 Book Of Riddles\">Read more<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25,14,16],"tags":[],"class_list":["post-1280","post","type-post","status-publish","format-standard","hentry","category-beginner-books","category-childrens_book_collecting","category-first-edition-identification-points"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>First Edition Identification: B-15 Book Of Riddles - Collecting First Edition Children&#039;s Books<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/1stedition.net\/blog\/2025\/b-15\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"First Edition Identification: B-15 Book Of Riddles - Collecting First Edition Children&#039;s Books\" \/>\n<meta property=\"og:description\" content=\"First Edition Identification Dr. Seuss Beginner Books B-15 1960 Bennett Cerf&#8217;s Book of Riddles 1960 B-15 Bennett Cerf&#8217;s Book of Riddles Bennett Cerf. 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Collecting First Edition Children&#039;s Books","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/1stedition.net\/blog\/2025\/b-15\/","og_locale":"en_US","og_type":"article","og_title":"First Edition Identification: B-15 Book Of Riddles - Collecting First Edition Children&#039;s Books","og_description":"First Edition Identification Dr. Seuss Beginner Books B-15 1960 Bennett Cerf&#8217;s Book of Riddles 1960 B-15 Bennett Cerf&#8217;s Book of Riddles Bennett Cerf. Roy McKie (Illustrator). Bennett Cerf&#8217;s Book of Riddles. New York. Beginner Books: 1960. Pages#: 64 pages. Book Description: Color illustrated boards wrapped in matching dust jacket. The 15th book in the Beginner ... 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